New Joomla! Website for Sandalford Wines
Created Wednesday, 26 November 2008
by Hayden Foote
in
F2 Joomla! Development
Founded in 1840 by Western Australia's first Surveyor General, John Septimus Roe, Sandalford Wines is one of Australia's oldest and largest, privately owned wineries. Located on the banks of the Swan River in the picturesque Swan Valley, a 25 minute drive from the Perth city centre, this custom-built facility offers a unique blend of tradition and innovation, showcasing a total wine experience to visitors and placing it at the forefront of wine tourism in Australia.
Having hosted some of the world's leading entertainers, and being in desperate need of a re-design for the old website that had served them faithfully over the last 4 or 5 years, Sandalford commissioned F2 to design a new website that more accurately portrayed Sandalford's unique array of wine tourism offerings and provided them with a web services framework that would scale-up to enable them to integrate advanced business management and marketing functionalities over time. The brief from the Sandalford team was that the new website needed to be simple to understand, easy to navigate, should visually highlight the various aspects of Sandalford's tourism- and entertainment-related services, and enabled maximum, in-house content management over all aspects of their website's front-end presentation and functionality.
The Joomla! content management system was of course our natural choice, allowing an array of default content management functionalities as well as access to a growing wealth of 3rd party Joomla! extensions to manage additional online processes. Sandalford's new Joomla! website makes use of many of these excellent 3rd party 'plug-ins' sourced from the Joomla! extensions directory, including the advanced SWMenuPro menu management system, the VirtueMart shopping cart system for online sales and wine club specials management, and the YOOcarousel plug-in on the homepage and internal content page headers for the randomisation of selected images, enabling Sandalford to highlight events, promotions and new wine releases, as/when required. In addition, the Image Browser Component media gallery from the good folk at www.e-noise.com has been used to manage the display of images within the Photo Gallery section of the website, and this uses the 'lightbox' effect, enabling site visitors to flick through multiple images with ease within the same gallery without each image requiring a pop-up window.
Stage 1 of the Sandalford Wines website redevelopment is now complete and there are now many additional opportunities available to Sandalford staff for the in-house management of their entire website marketing effort. Training and support from the F2 team is ongoing to Sandalford staff, as are additional Internet-marketing consultancy services that will enable Sandalford to realise and implement further marketing and promotional opportunities using a combination of proprietary F2 and open source Joomla!-based technologies.
View Website